23 Stems is gift bar and custom floral boutique.

23 Stems is a female-owned business located in the heart of Haddonfield, New Jersey. It is run by a local family who is deeply
passionate about creating thriving businesses that accentuate their neighborhood’s culture. 

The team came to us for a full branding to launch their new brick-and-mortar store.

Project process
  • Logo
  • Design system including colors, typography, custom icons, and textures
  • Brand guideline
  • Collateral: Signage, tags, business cards, gift cards, social media graphics,
and custom apparel for the team 
  • 4-5 page Shopify Website
  • Founder and CEO: Kathy Platzer
  • Creative Director: Courtney Spencer
  • Art Director: Blaire Speaker
  • Senior Designer: Emily Funck